Did you know that Valentine’s Day is the second most popular holiday (after Christmas) for gift giving?

Some other interesting statistics* about Valentine's Day:

• 61.8% of consumers celebrate Valentine’s Day
• The average consumer spends $116 on Valentine’s Day
• 53% of women would end their relationship if they didn’t receive a valentine’s gift!
• 14% of women send themselves flowers on the day!

With all these statistics in mind, we’d be crazy to miss out promoting this special day to our clients and now’s the time to do it.

Here are a couple of promotional ideas to get your creative juices flowing:

• Promote gift card purchases. Offer a free box of chocolates with all gift card purchases for Valentine’s Day.
• Create a ‘Valentine’s treatment special’. This could be a couple’s treatment or a more decadent style treatment package for an individual.
• Create ‘wish list’ cards for your clients to fill out with products or treatments that they desire. They can then subtly (or not so subtly) leave out for their partner to find – make sure they have your contact details on them.
• Simply email or text your clients on Valentine’s Day a ‘Happy Valentine’s Day love the team at…’ it is random acts of kindness like this that builds long term loyalty.

Happy Valentine's Day for February 14th!

*Source: http://www.statisticbrain.com/valentines-day-statistics/